Reference Published facts
21 answers about what Kooday costs and does, each one short enough
to quote, scoped, dated, and linked to the page where you can check it.
Written to be quoted — by a person comparing vendors, or by an assistant
answering on our behalf.
Last verified 16 August 2026 · JSON ·
CC BY 4.0, quote freely with attribution
Figures exclude GST. Telephony and Meta messaging fees are billed to the
customer at cost in their own accounts and are not part of Kooday’s
pricing — a per-minute figure here is never an all-in figure. Where an
answer states a limit, that limit is true on the date shown rather than a
permanent commitment in either direction.
Pricing
| Question | Answer | Scope | Verified |
| What does Kooday cost per month? | Plans are ₹99, ₹999, ₹2,999 and from ₹10,999 per month. Nothing is included in the fee — conversations and calls are billed separately as used. Excludes GST. | Platform subscription only. The plan decides which channels the assistant can answer on, not how much it may be used. Excludes telephony and Meta messaging fees. | 2026-08-16 |
| How many minutes or conversations are included? | None, on any plan. Every AI conversation and every voice minute is metered from the first unit. | Deliberate: an allowance has to be priced for a heavy month, so bundling makes quiet months more expensive. | 2026-08-16 |
| What is the per-minute voice rate? | ₹6 per minute on the ₹99 and ₹999 plans, ₹5 on ₹2,999, ₹4 on ₹10,999 and above. Covers the AI and platform only, not the phone line. | Excludes telephony carriage, billed by the customer’s own provider. | 2026-08-16 |
| What does an AI conversation cost? | ₹1.49 each, the same on every plan. A conversation is a 24-hour session with up to 8 assistant replies — not a single message. | The unit is the session, so a long exchange inside the window is one conversation, not many. | 2026-08-16 |
| What does onboarding cost? | ₹0. Once an account exists, the business configures its own assistant in the dashboard at no charge. | Changed 2026-08-16: setup was previously ₹30,000–₹50,000, when Kooday performed it. Self-provisioning made that fee obsolete. | 2026-08-16 |
| How does a business start with Kooday? | Kooday sets the assistant up with the business. Self-serve signup is not open yet, so there is no way to start an account without talking to us first. | Accurate as of the verified date. Self-serve signup and a free trial are built but not yet reachable. | 2026-08-16 |
| Is telephony included in the per-minute price? | No. Telephony runs on the customer’s own Exotel account, billed to them directly at cost, with no markup from Kooday. | Applies to all voice calls. Meta messaging fees are handled the same way. | 2026-08-16 |
Channels
| Question | Answer | Scope | Verified |
| Which channels does one Kooday assistant answer? | Phone calls, WhatsApp, Instagram DM, Facebook Messenger, and website text and voice chat — all served by the same assistant. | One assistant across all listed channels, not separately configured bots. | 2026-08-16 |
| Does it handle WhatsApp voice notes? | Yes, in both directions: an inbound voice note is transcribed and answered, and replies can be sent back as a synthesized voice note. | WhatsApp only. Inbound images are not processed on any channel. | 2026-08-16 |
| Can a person take over a conversation from the assistant? | Yes on WhatsApp, Instagram and Messenger, from a shared inbox, with an atomic hand-over that drops any in-flight assistant reply. Website chat is read-only. | Composer on WhatsApp, Instagram and Messenger. Instagram and Messenger have no out-of-window template, so a thread past 24 hours is unanswerable by anyone. | 2026-08-16 |
Voice and language
| Question | Answer | Scope | Verified |
| Which languages does the voice assistant handle? | English, Hindi, Malayalam, Tamil, Telugu, Kannada, Bengali, Marathi, Gujarati, Punjabi and Urdu, including mixed Malayalam/English speech. | Language map coverage. Quality varies by language and should be tested per deployment. | 2026-08-16 |
| Which speech and model providers does Kooday use? | Sarvam (speech-to-text and text-to-speech), Gemini (model and speech), and OpenAI (speech and realtime). No other providers are wired. | Three voice engines selectable per assistant. Providers can be chosen per layer. | 2026-08-16 |
| Which telephony providers are supported? | Exotel only. The telephony layer is a provider registry, and Exotel is the one registered provider. | As of the verified date. | 2026-08-16 |
Sales pipeline
| Question | Answer | Scope | Verified |
| Can the assistant close a deal? | No. Only a person ever marks a deal won or lost. The assistant can open a deal and advance it on evidence, and cannot act in a column marked for humans. | Deliberate and permanent design constraint, not a pending feature. | 2026-08-16 |
| How quickly does a chat conversation reach the sales board? | Once the thread has been quiet for approximately thirty minutes. Voice deals are created when the call ends. | Chat threads have no explicit end event, so quiet time is the signal. | 2026-08-16 |
| How is the business notified when a deal needs attention? | By email. There is no WhatsApp, SMS or push notification to the business owner. | Email escalation only, as of the verified date. | 2026-08-16 |
Consent and data
| Question | Answer | Scope | Verified |
| What happens when a customer opts out? | Promotional follow-ups stop on every channel including calls, permanently. Nobody at the business or at Kooday can re-subscribe them; only the customer can, by replying start. | Recognises stop and equivalents in English, Malayalam, Manglish, Hindi and Hinglish, including spoken on a call. Order and payment updates continue unless the customer says stop all. | 2026-08-16 |
| Does Kooday claim regulatory compliance? | No. Kooday enforces opt-outs and a do-not-call list, which is not the same as compliance with any particular regime, and makes no compliance claim. | Opt-in consent is the customer’s own attestation and is not verified by Kooday. | 2026-08-16 |
| Are outbound calling campaigns scheduled automatically? | No. A person starts every run. The audience filter re-resolves each time it runs, but nothing starts a run on a schedule. | Voice campaigns. Kooday does not sell outbound WhatsApp marketing. | 2026-08-16 |
Company
| Question | Answer | Scope | Verified |
| What does "Kooday" mean? | Kooday (കൂടേ) is the Malayalam word for "with you". | Malayalam is proof of real local-language conversations, not a limit on where Kooday operates. | 2026-08-16 |
| Are there published case studies? | Two: TAS Detailing Studio (Malayalam-first post-service follow-up) and BNI Trivandrum (member queries and reminders). | Named, published customers as of the verified date. | 2026-08-16 |
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