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Kooday Pricing

Pricing that starts at ₹99, not at a sales call.

Pay for where your assistant can answer. Everything it does is metered from the first unit, so a quiet month costs you almost nothing. No setup fee, no minimum term.

Kooday pricing starts at ₹99/month with no setup fee and nothing bundled — AI conversations ₹1.49 and voice from ₹4/min, billed only as you use them.

Pricing

Pay for reach. Then only for what you use.

The monthly fee decides where your assistant can answer. Everything it actually does — conversations, calls — is metered from the first unit, so a quiet month costs you almost nothing. No setup fee, no minimum term, no bundles to use up. Prices in INR, exclusive of GST.

Lite

A working assistant on your own website.
₹99 / month
Website chat + website voice
Voice ₹6/min · conversations ₹1.49 each
  • AI assistant with your knowledge base
  • Website chat widget
  • Website voice — visitors can talk to it
  • Shared inbox, take over any time
  • Unlimited team members

No phone number, no WhatsApp

Talk to us

Starter

The price of an inbox, with an assistant already in it.
₹999 / month
+ Phone number, WhatsApp
Voice ₹6/min · conversations ₹1.49 each
  • Everything in Lite
  • Your own phone number, answered 24/7
  • WhatsApp Business
  • Basic reports
Talk to us
Most popular

Growth

Every channel your customers actually message you on.
₹2,999 / month
+ Instagram, Messenger
Voice ₹5/min · conversations ₹1.49 each
  • Everything in Starter
  • Instagram and Messenger
  • Advanced insights
  • Catalog, quotes and orders
  • Up to 5 assistants
Talk to us

Enterprise

The assistant that works deals, and the platform that plugs into yours.
from ₹10,999 / month
Everything
Voice ₹4/min · conversations ₹1.49 each
  • Everything in Growth
  • Sales pipeline and Customer 360
  • API access and webhooks
  • Outbound campaigns
  • Unlimited assistants
  • Named contact and review calls
Talk to us

Talk to us and we'll set you up. Self-serve signup is on its way; for now we get you live ourselves, on whichever plan fits. Pay yearly and you get 12 months for 10.

What usage costs.

Nothing is included in the monthly fee, and that is the point: an allowance has to be priced for a heavy month, so every quiet month would be subsidising someone else's busy one.

AI conversation
₹1.49
A 24-hour session with up to 8 assistant replies — not per message.
Voice call
₹4–₹6 /min
AI and platform only. Your phone line is billed by your telecom provider.
Voice note
₹2
Voice replies on chat channels. Premium voices ₹3.
WhatsApp/Meta message fees · Phone line and telecom charges
At cost
Paid by you, directly to Meta and your telecom provider. We add nothing.

Add anything above your plan to it.

Every capability below already comes with one of the tiers. If you want one without moving up a tier, attach it to the plan you are on from your dashboard — the same monthly price either way, charged from the day you turn it on.

₹499 /mo
Instagram DMs answered by the same assistant, against the same customer record. Included with Growth.
₹499 /mo
Facebook Messenger, same assistant, same record, same inbox. Included with Growth.
₹499 /mo
Pulls your customer list from your own CRM on a schedule, so lists and segments work from live data rather than a stale export. Included with Enterprise.
₹999 /mo
Outbound calling campaigns: a list you previewed, a brief you wrote, and a real conversation with whoever answers. Included with Enterprise.
₹999 /mo
A catalogue the assistant quotes from — product cards, quotes, orders, payment links and bookings. Included with Growth.
₹999 /mo
WhatsApp campaigns to your own imported customers, on a separate marketing number, with the replies answered by your assistant. Included with Enterprise.
₹1,299 /mo
The impact view: how many conversations needed no human, median reply time, trends against the previous period, and a cost-saved estimate whose assumption you can change. Included with Growth.
₹1,499 /mo
One record per customer across every channel — calls, chats, deals and orders on a single timeline. Included with Enterprise.
₹1,499 /mo
Ask your business how it is doing from WhatsApp, and dictate a note after a call that lands on that customer’s deal. Included with Enterprise.
₹1,999 /mo
A REST API with scoped keys, plus signed webhooks so your other systems hear about what happened. Included with Enterprise.
₹2,999 /mo
A deal board that fills itself from conversations, and emails you when one needs a person. Included with Enterprise.

Add-ons are billed by entitlement, not by use: a capability you hold but switch off still bills for the days you held it. Buy, pause and resume them yourself in the dashboard — pausing keeps the capability until the period you have paid for ends, and charges are not refunded, so the shortest an add-on can cost you is one month. Some need a plan that can run them: outbound campaigns need a phone number.

Set it up yourself, or don't.

Building your own assistant costs nothing and mostly means filling in a form and uploading what you already have. If you would rather we did it, that is a service with a price and a scope, not a fee on the way in.

Self-serve

Free
Live in same day
You build it. Help centre, templates and the setup wizard.
Most choose this

Guided setup

₹19,999 one-time
Live in 5 working days
One assistant, one delivery day. We write your business layer together on a call, load your knowledge base from what you send, and sign off a test call and a test chat with you.

Done for you

Quoted
Live in quoted
Quoted per engagement from ₹20,000/day, three-day minimum. Multiple assistants, catalogue import, channel setup, data migration, staff training. Custom development and integrations are quoted separately.

Once you are live, Care is ₹5,499/month — same-day whatsapp support, a tune-up every quarter, and a monthly health report. A one-off tune-up is ₹6,999. Nothing breaks on its own; what happens is that your business moves and your assistant doesn't, and that is what a tune-up fixes.

Your phone number and WhatsApp account stay yours, billed by your providers with nothing added by us. Bigger volumes or several locations? Let's talk.

Pricing FAQ

What buyers usually ask.

How much does Kooday cost?+
Plans start at ₹99/month. There is no setup fee and no minimum term. Usage — conversations and calls — is billed separately, only for what you use. Prices exclude GST.
What does the monthly fee include?+
The assistant itself, your knowledge base, the shared inbox and unlimited team members. What the fee decides is WHERE your assistant can be reached: Lite answers on your website, Starter adds a phone number and WhatsApp, Growth adds Instagram and Messenger. It does not include a bundle of minutes — see the next answer.
Why are no minutes or conversations included?+
Because a bundle you do not use is money you did not need to spend. Included allowances have to be priced for a heavy month, so every quiet month subsidises someone else's busy one. Metering everything from the first unit is what lets the entry plan cost ₹99 instead of several thousand.
What does usage cost?+
AI conversations ₹1.49 each, the same on every plan — and a conversation is a 24-hour session with up to 8 assistant replies, not a single message. Voice from ₹4 to ₹6 per minute, cheaper on higher plans.
How do I get started?+
Talk to us and we will set you up on whichever plan fits — usually within a few days. Self-serve signup is coming; until it lands we would rather build your assistant with you than hand you a form.
Do I pay you for WhatsApp messages and phone calls?+
No. Paid by you, directly to Meta and your telecom provider. We add nothing. Our per-minute price covers the AI and the platform only — which is why it is not directly comparable to a vendor who resells you the phone line as well.
Do I have to pay for setup?+
No. Setting up your assistant yourself costs nothing, and most of it is a form and a document upload. If you would rather we did it, guided setup is ₹19,999 one-time — one assistant, built with you on a call and signed off together.
Do I keep my phone and WhatsApp accounts?+
Yes. Your phone number, telephony account and WhatsApp Business setup remain yours. Kooday builds and operates the assistant around the channels you already own.
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